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Saturday, August 07, 2010

The Digital Ripple: 4th Internet and Mobile Marketing Summit 2010


 Guess what?  The Digital Ripple: 4th Internet and Mobile Marketing Summit 2010 is happening on August 19-20 at SMX Convention Center , Mall of Asia. 

Why am I excited about this?

When my I started blogging years before, I started it as a part of my life...now, it's become my life.
I wake up and I always find myself logging in to my sites to check and update
I am on the net even when I'm taking my meals.
I check my accounts in my phone in between rides...
what does it tell you? I'm a facebook addict.  My life is integrated with my online work.

I'm not only a mom, I'm a photographer, blogger, businesswoman, artist, and an ever curious cat. I've become all these and more with the aid of the net and of my online efforts.  Gone are the days that I have to quit a project because my partner will be traveling and nobody is home to attend to the kids =P

The meals I eat are sometimes being chosen from the digital page displayed on my monitor, I read the reviews online first before I shed off my money to watch movies in the theater, my choice of clothing is guided on the trend that fashion blogs post, I review my favorite literature online and would look for reccommended books to aid my research before heading out to get my printed copy at the nearest bookstore, even calls from net to update people...

For us bloggers and budding entrepreneurs, digital marketing has been a helpful tool to promote not only ourselves but also our businesses...and as time passed, also of others' businesses and services that is of interest to us.

But let me correct the misconception, Online marketing is not to replace the traditional marketing strat, it is to enhance it...Efficiency of online marketing strat starts on the fact that it should be backed up by your offline efforts just as credibility can only be built by backing up your words with actions.

example, online stores should have real "offline" deliveries...Am I making sense?

Let me expand it.

I tried to make my partner understand the essentials of using the net in his business as he primarily sees it send letters (*rolls eyes).  He has an import-export business in the states where he showcases Asian products and most of his customers have never heard of Asia.  In a way to connect with them, I suggested that he make a blog not only of his products but of his travels and of his experiences of the places he visted in Asia so that his customers can better appreciate the containers of ceramics, textiles, and pieces of jewelry they are ordering...You cannot appreciate things you do not know...The blog is to help him have a tie with his customers.  They do not order deliveries only, they order to have a experience delivered.  They order to receive not a container of ceramic pots, but they order to get a handmade garden ornament made by women in Batrang, Vietnam. 

So don't wonder why I jump up and down when I found out that 4th Internet and Mobile Marketing Summit 2010 is being offered to help us enterpreneurs and bloggers improve in what we do...because it means improvement not only in our skills but also in businessess and everything that comes along with it.

You don't have to be a net genius to know this.  If you can set up email, then you can be a online superwoman (or supeman) too.  You have questions? Follow IMMAP on Facebook 
and post your questions on their fanpage wall before registering for the conference.  Or if you are too shy monitor Internet and Mobile Marketing Summit Discussions via Twitter , someone is bound to ask your questions... oh and don't forget to like this post while crossing your fingers...

5 comments:

rene caparas said...

cool....

Anonymous said...

16k for 2 days? isn't it expensive?

13thwitch said...

not really, it is worth the investment...if you are looking forward to better in your field, then 16k is nothing, if it will give mutiple 16k returns...

but if it something you dont need...then maybe it is...but the digital trend of marketing is gaining popularity and is overpowering the old school "mainstream" media...it's better to get ahead of the game before you get outdated =)

janettetoral.com said...

Congratulations Leah!

13thWiTCH said...

yehey! Thank you Ms. Janette!

*wahahahahahahahhaah!